Workflow Automation

Model customer journeys visually and trigger messages, API calls, and agent tasks from a single automation layer.

Overview

Workflow Automation helps operations teams connect marketing, support, and backend systems. Build event-driven processes that react to customer behavior, schedule follow-ups, and keep every step auditable.

Key Highlights

  • Drag-and-drop journey designer with version history
  • Event triggers from webhooks, CRM updates, and channel events
  • Conditional branches with wait steps and retry policies
  • Native connectors for messaging, bots, and external REST APIs
  • Execution logs with step-level success and failure detail

Popular Use Cases

  • Post-purchase nurture sequences across WhatsApp and email touchpoints
  • Renewal reminders with escalation to account managers
  • Service ticket workflows that sync with helpdesk platforms
  • Onboarding checklists for SaaS trial activation

Combine modules to build a complete communication stack on one SaaS foundation.

WhatsApp Business API

Launch verified WhatsApp conversations at scale with template governance, session management, and commerce-ready messaging flows.

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RCS Messaging

Deliver branded rich messages with carousels, verified sender identity, and interactive actions on supported Android devices.

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Agentic Bot

Deploy autonomous agents that understand intent, execute multi-step tasks, and transfer context to human teams when needed.

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